Building a website is easier than ever, but a good website still needs a plan. Here's the whole process, from idea to launch, for beginners and small businesses.

Step 1: Define the goal

What should visitors do? Call, book, buy, sign up, read? One primary goal shapes every page.

Step 2: Plan the pages

  • Home
  • Services or products
  • About
  • Contact
  • Optional: pricing, blog, FAQ, portfolio, location pages

Step 3: Choose how to build

OptionBest forSkill needed
AI website builderFastest professional draftNone
Drag-and-drop builderVisual editingLow
CMS (e.g. WordPress)Flexible content sitesMedium
Custom codeFull control, complex featuresHigh

Not sure? See what is an AI website builder and custom coded vs AI.

Step 4: Get a domain

Short, easy to spell, ideally your business name. Many builders include one free for the first year.

Step 5: Write the content

  • Headline: who you help and the result
  • Clear services with prices or ranges
  • Proof: reviews, photos, results
  • One call to action per page

Step 6: Design for mobile first

Most visitors are on phones. Check every section on a small screen. See responsive design website builders.

Step 7: SEO basics

  • Unique title and description per page
  • Headings that describe the content
  • Fast loading, HTTPS
  • Google Business Profile for local businesses
  • XML sitemap submitted to Google

Step 8: Launch and measure

Test forms, phone links and speed. Add analytics and track conversions.

For a site focused on enquiries: how to build a lead generation website.

Skip the blank page: generate a complete website draft with AI in minutes, then edit.

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AI website generation in every package:

Basic

$9.99/month

11,500 credits a month

+ 1,000 FREE credits

  • About 261 done-for-you leads
  • or 88 AI website previews
  • All features included
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Pro

$39/month

50,000 credits a month

+ 1,500 FREE credits

  • About 1,136 done-for-you leads
  • or 384 AI website previews
  • All features included
Start with Pro
Best value

Premium

$79/month

105,000 credits a month

+ 3,000 FREE credits

  • About 2,386 done-for-you leads
  • or 807 AI website previews
  • All features included
Start with Premium

Frequently asked questions

How do I build a website for free?

Use a builder's free plan with a subdomain. For a business, a low-cost plan with a custom domain and no ads is worth it.

How long does it take to build a website?

With an AI builder, a draft takes minutes and a polished small business site a day or two. Custom-coded sites take weeks.