Outbound gives SaaS companies control: you choose the accounts, the timing and the message. It's essential for higher-priced products where waiting for inbound is too slow.
Target triggered accounts
- Raised funding recently
- Hiring for roles your product supports
- Using a competitor or complementary tool
- New leadership in your buyer function
- Expansion to new markets
Multi-thread
Contact two or three people per account: the economic buyer, the day-to-day user and a technical evaluator, with different messages for each.
Offer the right next step
A short demo tailored to their use case, a sandbox, or a benchmark of their current setup. "15 minutes to show how [similar company] cut X" works.
Sequence example
- Email: trigger + one-line value + question
- LinkedIn: connect with note
- Email: short case study
- Call
- Email: offer a tailored demo or sandbox
- Break-up email
Choosing an outbound service for SaaS
Look for SaaS case studies at your price point, infrastructure ownership, copy approval and reporting on pipeline. See outbound lead generation agency.
Templates: cold email for B2B SaaS.
Selling SaaS to local businesses? Find them by niche and city and send a personalised preview.
Start free โ no card neededor claim up to 3,000 FREE credits with a paid planOutbound packages:
Basic
$9.99/month
11,500 credits a month
+ 1,000 FREE credits
- About 261 done-for-you leads
- or 88 AI website previews
- All features included
Pro
$39/month
50,000 credits a month
+ 1,500 FREE credits
- About 1,136 done-for-you leads
- or 384 AI website previews
- All features included
Premium
$79/month
105,000 credits a month
+ 3,000 FREE credits
- About 2,386 done-for-you leads
- or 807 AI website previews
- All features included
Frequently asked questions
Does outbound work for SaaS?
Yes, especially for mid-to-high priced products. Trigger-based targeting, multi-threading and tailored demo offers drive results.
What is multi-threading in SaaS outbound?
Contacting several stakeholders in the same account (buyer, user, technical evaluator) with role-specific messages.
