A business owner can't judge design. But they can instantly see the difference between their old site and a new one, side by side. That's why a website redesign before and after is the strongest sales asset a web designer has.

Why it works

  • It's about their business, not a stranger's.
  • The improvement is obvious in seconds, no imagination needed.
  • It turns "maybe later" into "how fast can we launch?"

How to create one

  1. Take a screenshot of their current homepage at desktop size.
  2. Build a preview of the new site with their real name, services and city.
  3. Put both in one frame with a slider, or side by side.

In futureleads.app the lead page keeps a screenshot of the current website. Once you build the new one, the page shows an animated before/after slider you can share on a call.

Current website screenshot on the lead page
The current website is captured automatically: your 'before'.

How to present it

On a call, share your screen and drag the slider slowly. Stop on the parts that matter to them: the call button, the reviews, the mobile layout. Then stay quiet and let them react.

More on pitching redesigns: website redesign cold email.

Build your first before/after previews — start free, no card needed.

Start free — no card neededor claim up to 3,000 FREE credits with a paid plan

Pick a package: every feature is included in each, paid plans add FREE bonus credits every month, or start free with no card.

Basic

$9.99/month

11,500 credits a month

+ 1,000 FREE credits

  • About 261 done-for-you leads
  • or 88 AI website previews
  • All features included
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Pro

$39/month

50,000 credits a month

+ 1,500 FREE credits

  • About 1,136 done-for-you leads
  • or 384 AI website previews
  • All features included
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Best value

Premium

$79/month

105,000 credits a month

+ 3,000 FREE credits

  • About 2,386 done-for-you leads
  • or 807 AI website previews
  • All features included
Start with Premium

Frequently asked questions

Should I show a before and after to a prospect?

Yes. A side-by-side comparison of their own site is far more convincing than a portfolio of other businesses.

How do I make a before and after website comparison?

Screenshot the current site, build a preview of the new one, and present both in the same frame, ideally with a slider.